How to get more monthly listeners on Spotify?

Spotify is by far the biggest music platform right now, with over 600 million monthly users! All artists want to get their music on Spotify because it can lead to an increase in plays, followers, money, and success.

But with all those users, it is not easy to get noticed and get more monthly listeners on Spotify. And that is what we are all aiming for, right? We will give you the best proven ways to get more monthly listeners on Spotify. It doesn’t matter what genre you’re in or if you just started your journey on Spotify. This blog will give you everything you need to know!

What are monthly listeners?

Before getting into how you can get more monthly listeners, it is good to know what they actually are. Monthly listeners are the people who listened to your song in the last 28 days. It is important to know that these will not go up in the same way as plays do. A monthly listener only counts the unique individuals who engaged with your song over the last 28 days, not the number of times he or she listened to it.

Now it might seem surprising to hear that artists with the most streams on Spotify don’t always have the most monthly listeners. This is because one unique monthly listener is seen as a single person, even if he played the song multiple times during those 28 days.

For example, look at Taylor Swift’s profile, even though she has one of the most monthly listeners, she doesn’t come near the most number of streams which is “Blinding Lights” by The Weeknd with over 4 billion streams!

Publish consistent music

All the growing artists have something in common and that is that they publish new music on a regular basis. You don’t want to keep them waiting for months before you release something new, because they will forget about you. You need to publish consistent music to build up a good momentum. Of course, you don’t have to do this every day, but every one or two weeks is already a good start.

This can be quite hard when you are beginning, but trust us, it is worth it. It will help you get more publicity and engagement which helps in getting more Spotify listeners. Another huge benefit of publishing consistent music is that your songs will be more likely to get featured on Spotify playlists, which brings us to the next topic.

How to use playlists

Playlists are probably one of the most important factors to grow on Spotify. People don’t want to waste their time scrolling endlessly looking for a song that fits their mood. They just want to select a genre and listen to it. On Spotify you have different types of playlists:

• Personal playlists
• Spotify editorial playlists
• Algorithmic playlist

Personal playlists

If you are creating music with different moods and genres, it is a great way to make your personal playlist. It’s a great way to organize your music for your listeners. This will help users quickly find the songs that fit their mood.

Try designing playlists based on moods, add your upbeat tracks to a workout playlist and group your slower, emotional songs into a playlist for sad moments.

Spotify editorial playlists

A great way to get your songs heard is by getting them on Spotify’s editorial playlists. Now, it is not particularly easy to get on these types of playlists, but once you are on them, your songs will blow up. The good thing about this playlist is that you don’t need a certain number of plays to pitch your songs. This makes it accessible for everyone, no matter your audience.

To get on these types of playlists, you need to pitch your songs to Spotify. Spotify will send you an email letting you know if your song gets picked. Do not worry if your songs don’t get picked the first time, because you are not the only one trying to get a spot. A good way to stay on the editor’s radar is by building a loyal audience and growing your Spotify platform.

Algorithmic playlists

Algorithmic playlists are playlists that will be automatically made by Spotify when you start your journey. Your songs can be placed in different algorithmic playlists like:

• Radio
• Daylight
• Mixes
• On Repeat
• Discover Weekly
• Daily Mix

Your songs will randomly get placed in these playlists by Spotify once they notice that your songs are getting plays. A way to increase your chances to get into these playlists is by having a growing and engaging audience.

Make use of different platforms

Social media keeps growing by the year so you would miss out on many potential monthly listeners if you didn’t use it. Platforms like YouTube, Twitter, TikTok, and Instagram are great for promoting songs and growing your audience. On these platforms, you can create an even bigger fanbase that can help you to get more monthly listeners on Spotify.

But not only social media is a good way to promote your songs. Platforms that are in the same industry as SoundCloud or Tidal are great for reaching new listeners. People that are not on Spotify may use those platforms so you can benefit a lot from that.

Promote your music with Spotify codes

In 2017, Spotify introduced a unique way to share and promote your songs. These are Spotify codes. You can share your song, album or you as an artist in one simple click. Instead of sharing a boring link to your social media platforms, you can share your Spotify code instead. These codes also look much better than a normal link, so they can be used in more creative ways on for example, flyers, posters, or merchandise.

• To find your own Spotify code, click on the 3 dots (“…”) in the right corner of a song or album that you want to share. Scroll down to see the option “Show Spotify Code”.
• Click on “Save to photos” to receive the Spotify code in your photos. You can now share it to the world!

Do collaborations

Luckily, you are not the only one that is trying to grow their monthly listeners on Spotify. A lot of starting, but also experienced artists want to work together to grow their audience even faster. This is a good and affordable way of doing marketing while also getting new contacts in the industry.

You can record a track or perform something live to get a win-win for both artists. Once a new track is created, you can both post it on your other social media platforms and get new potential listeners that are interested in your music as well.

You can test what type of collaborations work best for you. Also, try to find artists that are maybe not in the exact same genre as you. Their audience might also be interested in your kind of music which grows your audience and monthly listeners even more!

Make use of blogs for more monthly listeners

Blogs are a great way to promote your music. Try reaching out to people who already have a large blog with millions of followers. Being featured in such blogs will give you a whole new stream of people who can be your monthly listeners.

These blogs will also have a lot of keywords that will help you rank better in the Spotify algorithm. This will increase your chances of being placed in the types of playlists we covered in this blog.

Making your own blog is also an option. Of course, this takes more time, but creating your own following base will benefit you a lot in the long run. Having your own ‘fan base’ creates more trust, which attracts even more followers. All these new followers can be your monthly listeners, which is great.

Conclusion

Growing your monthly listeners can be done in a few different ways as you read in this blog. Of course, this now means that you have to implement these, because just reading them won’t change anything. All these things take time, so don’t give up after one week. Keep on using these tips and you will grow your Spotify profile and follower base up into the sky!

If you have any questions regarding this blog or just about Spotify in general, don’t hesitate to contact us! We are available 24/7 for all questions.

FAQs

How do I grow my fanbase on Spotify?

Growing your fanbase on Spotify can be done in a few different ways. It can really help if you get verified on Spotify, this way, new followers see that you are trusted and for-real. Adding social links are also a good way to increase your fanbase. Share links to your, for example, TikTok or Instagram pages so people can follow you there as well.

Can you get paid on Spotify?

Yes! Spotify does pay artists around $0.003 and $0.005 per stream. This, however, can change depending on the artists location and subscription type. Another way to earn money via Spotify is by promoting your merch.